DEER FOR SMART HUNTERS

Seventy-Five Million Dollars,

The 1937 "Tourist Crop" a "New Industry" >> >>> >>>

HIGHWAYS..

changed; and the proportions of income spent for sundries increases."

In other words, the shape of our future social and economic life will depend to a great extent upon how increased incomes will be spent for sundries. Greater and greater expenditures each year are being diverted to travel.

Walter Pitkin, Columbia University author of "Life Begins at Forty," has made extensive studies for the purpose of determining how Americans will spend increased incomes. His research shows that-removing two limitations, first, the limitation of time; second, the limitation of money-89 per cent of American people would rather travel than do anything else.

It is said that there are some businessmen in the state who do not realize the value of the tourist business to a given locality. Arizonans should fast begin To realize the importance of travel and tourist trade to the many business concerns located on its highways and byways which receive their life's blood from the tourist dollar.

It is easy to see the results of the agricultural and livestock industries in the irrigated valleys of the state and the resulting prosperity from exports to other states and nations. Yet the citizens of Arizona as a whole have apparently failed to grasp the immense income which they are receiving from tourist trade.

Take the main cross-state highway routes. For the sake of argument, discard their being. Wouldn't the merchants in the towns and along the highway soon close business if the tourist trade did not come in and put money into his cash register?

And so, tourist expenditures in any given state are what economists refer to as an invisible item of export. The moneys so spent are just as valuable as that collected from commodities actually shipped out of the state.

In one way the tourist trade has an actual advantage over any other, in that there is no depletion of resources. Tourists come, enjoy the climate and scenery, and return to their homes without taking anything of tangible value. (This statement may be one for argument.) More than that, however, they advertise the country visited by relating to their friends their experiences and by so doing, stimulate desires on the part of others to visit the various scenic or resort areas.

The love of travel, the experts continue, in human beings is nothing more nor less than instinct. Man, from the dawn of history, has been a nomadic animal, and only settled down after he learned the science of agriculture and crude home arts, a few thousand years ago.

His period of travel antedating this lasted for hundreds of thousands of years. In traveling now, we are merely returning willingly to a mode of existence which was forced upon us in past ages by dint of necessity.

If we look at the entire history of mankind throughout all ages, past, present, and future, we will find that man's entire existence will separate itself into three periods or eras, each of which has its own separate problem.

Starting with the beginning of recorded time, say in approximately 3,000 B. C., mankind had established a certain standard of living in that portion of the (Continued on page 29)

DEER for Smart Hunters by JACK O'CONNOR

(From the August issue of Outdoor Life. Reprinted with permission of the Editor, Raymond J. Brown.) JACK O'CONNOR, native Arizonan, outdoor man, author and member of the faculty of the University of Arizona, has written for "Outdoor Life" an article on deer hunting that can be added to the Southwestern huntsman's "bible."

Editors of the magazine recognized the native knowledge of O'Connor, writing "Deer for Smart Hunters," an article compounded on hunting the mule deer of the Southwest. "When you hunt the brainiest and biggest of our deer, you will welcome this veteran's tips on how to outwit them," they captioned his article.

O'Connor's tale was written in the study of his home in the University District in Tucson, but is not the academic treatise of a theorist-Jack writes of hunting the big mule deer with the fresh odor of the kill he has made on a score of hillsides in the Southwest.

Here is the tale of an outdoor man, a man reared in the Southwest and possessing the rare ability to tell a story and tell it well.

"The big Western deer are now as smart and wary as any animal that lives," O'Connor writes. "If ability to survive is any criterion of intelligence, mule deer must be the smartest of all Western game, since they are increasing rapidly in spite of hard hunting, while elk are barely holding their own, and sheep are decreasing. In particularly favored localities, such as the Black Range of New Mexico, the Kaibab and Mogollon plateaus of Arizona, and parts of the Davis Mountains in Texas, they are now probably more numerous than they were when the white man first came to the West.

"Mule deer are the finest game ani-mals of the Rocky Mountain West, oc-cupying in that section the position held by the Virginia white-tail in the East. If it were not for mules, most Western sportsmen without a great deal of lei-sure and money would have no big game at all.

"This big, fine deer is found in every state of the West, from Washington to western Texas, from Montana to south-ern California, southern Arizona, and even the deserts of Mexico. In cold for-ests of spruce and fir and hot, cactus-