Tourist Gold

TOURIST GOLD is pouring into Arizona. The Arizona Highway Department estimates that during 1936 approximately 508,366 out-of-state automobiles will pass over Arizona highways. If they remain in Arizona three days (a conservative estimate) they will spend $16,000,000. Better times have arrived, if tourist travel is a barometer of economic con-ditions. The above estimate represents a 27 per cent increase in foreign traffic over 1935 and a seven per cent increase in local travel. The current year is approaching the peak year, 1929, when tourists expended $20,000,000. This business of counting automobile noses is a science in itself. Throughout Arizona at strategic points, mostly junctions, are 67 stations By IRA L. WOOD ditions. The above estimate represents a 27 per cent increase in foreign traffic over 1935 and a seven per cent increase in local travel. The current year is approaching the peak year, 1929, when tourists expended $20,000,000. This business of counting automobile noses is a science in itself. Throughout Arizona at strategic points, mostly junctions, are 67 stations at which traffic is taken to show the volume and class of traffic that flows over the 3,025 miles of the State Highway System. No attempt is made to keep a record of city or county highway traffic. However, special counts are taken when information is required as to traffic on county roads or in the cities. The count at the 67 stations is taken the first Wednesday in each month. It (Continued on Page 15)